NEBRASKANS FOR THE ARTS

A brand awareness initiative

jacht ad agency

THE ASK

Nebraskans for the Arts wanted to keep generating awareness to preserve and appreciate the arts in Nebraska. They needed a way to send a message to organization members, legislative leaders, and the Nebraska community that the arts are here to stay.

THE ANSWER

We developed a call to action brochure while adding an educational aspect. By telling the target the arts drive our economy, educate our children and enhance our communities, they can see how lending their voice could have an impact. An impact helping Nebraska for the Arts make their voices louder and actions louder to support arts advocacy in Nebraska. I was part of the initial team that broke the ground with the client for brand strategy, initial logo creation, and brochure concept creation.

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